F50 adizero 48 sheet

The new adidas F50 football boot is the newest/lightest boot in the world is what the marketing spiel says. In this instance though, I’m going to have to agree, this thing is freakishly light. I can’t really see how it would protect you from someone stepping on your feet, but oh well. Fast boot == LASERS, so loads of lasers in this image. Most of them are photographed, some are drawn on.

Also I’ve included a teaser image that was whipped together in about 45 minutes and was then printed really really big on some storefronts. Good stuff.